Rosalind Franklin University Innovation and Research Park
The researchers at Rosalind Franklin University are nationally and internationally recognized in several critical areas, from Alzheimer's and Parkinson's diseases to cancer, behavioral disorders, and neurodegenerative diseases.
They are now multiplying their impact by building a 100,000 sq foot Innovation and Research Park—creating an environment where academia and industry can collaborate on common goals, so that pioneering developments in the lab can become life-changing and life-saving therapeutics in hospitals and clinics. This brochure is used as a tenant sales piece, a leave-behind for sponsor pitches and a general information brochure for the public.
Rosalind Franklin University Impact Fund
In late 2018 Rosalind Franklin University launched a donor Impact Fund that we created which was intended to raise funds with the goal of removing of economic barriers for student aspirations; strengthening the healthcare workforce; improving health and wellness outcome of populations; and advancing knowledge that leads to new treatments of critical diseases.
Rosalind Franklin University Viewbook
We wrote and designed a student recruitment brochure for Rosalind Franklin University which features facts, statistics and promotional information about the university that would appeal to college students with an interest in pursuing further education in medicine and science.
Rosalind Franklin University Year in Review
The Year in Review emphasizes the frontier of healthcare by educating the next generation of healthcare professionals, conducting leading-edge biomedical research, and serving the community in innovative ways.
Rosalind Franklin University Identity Redesign
Formed in 1912 as the Chicago Hospital-College of Medicine, Rosalind Franklin University brings together five colleges and over 30 graduate health profession and science programs.
The logo depicts “Photograph 51”, revealing the structure of DNA. This image was conceived of and captured by Rosalind Franklin, PhD, in 1952.
Rosalind Franklin University National Image Campaign
The objective of the national image campaign was to increase awareness amongst thought-leaders in the academic community as well as hospital and healthcare administrators. The campaign ran through 2016 in targeted national media.
Select trade publications
Business and healthcare journals
International airport display advertising
Helix is the official semi-annual (soon to be 3x/year) magazine of Rosalind Franklin University of Medicine and Science. The publication highlights their achievements as well as acts as a major donor and alumni news communication vehicle.
Rosalind Franklin University Fundraising Campaigns
Institutional Advancement materials for Rosalind Franklin University’s Centennial Scholarship and Alumni Annual Fund campaigns. Both series of brochures focus alumni support with direct mail and targeted variable data.
Rosalind Franklin University Recruitment Campaign
The Recruitment campaign objective was to promote over 30 graduate health profession and science programs and the opportunity to attend online. The theme “True Discovery Begins” utilized a variety of targeted media.
Health Sciences Career Guide
The Health Sciences Career Guide is a free digital resource for university students interested in pursuing advanced health and science degrees.
Rosalind Franklin University Health Clinics
The Rosalind Franklin University Health Clinics is an outreach health resource for Lake County and the surrounding communities. The clinics were rebranded and a new website was launched in 2017.