First, we listen to you. Who? What? When? And most of all - why? Our process begins with identifying your organization's multiple audiences and message priority. We take into account your marketing objectives and plan an overall approach as creatively and as cost-effectively as possible. With the proper information gathered, it's at this stage of discovery that we'll also identify any need for additional expert collaborators that will participate in the project.
In the concept phase, our role is part educator and part translator. Successful communication and campaigns go beyond the mere communication of ideas. Our strategy is to elevate and deepen the audience relationship over the long term.
We start by identifying and then articulating the element (or the media) and the priority of tone, voice and appropriate visuals. The concept phase always includes the client as collaborator in the refinement of the message. This means you get to make revisions.
It's in this final phase that discovery and concept gets put to the test. In a word, we deliver. Creatively, on time and on budget. Every time. Ads placed, brochures printed, media implemented, e-solutions programmed and uploaded or sent.